The Name

The three components of the name pathtomarket.com reflect my perspective on Product Management in a rapidly growing company:

path - Because every product and every company follows a unique trajectory as it evolves.
to market - Because the purpose of every business and every product is offering unique value to the market that it serves.
.com - Because ".com" is not a four-letter-word in my world. I embrace the new business models and ways of life that the Internet has enabled.

This is a non-commercial website used for educational and informational purposes only. This site was designed and developed by Heidi Kay Carson using Macromedia Dreamweaver® and Adobe Photoshop®. Images are either my own or are from Microsoft Office Online Clip Art and Media®.